The Eds are setting up a routine scam: their home-blended En-O-Gee Drink, but Ed ruins it, as usual. Edd suggests giving Ed a full image makeover and Eddy likes the idea. They start by giving Ed a bath. He hadn't had one in ages. Then they dress him up in clothes only Eddy would own. Double-Dee comes up with a list of super cool phrases for Ed to use. They let him wander in the cul-de-sac, where Jimmy finds him and shows him to the other kids. They're so impressed by his super cool persona that Eddy comes up with an even better idea, charging kids money to meet Ed. Just when things are going great for everybody, the Kanker sisters show up and ruin everything.